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Peter Wickham

As long as I can remember, I was fascinated by photographs. I begged and pleaded for a good camera and at the age of 13 my parents bought me my first SLR camera. An entry level Ricoh, but it was the start of what has become my career.

At age 16, I painted the perimeter wall of my parents home for pocket money to buy a basic enlarger and all the chemicals and trays needed to set up a rudimentary darkroom in an unused outbuilding on the property.

At age 17, I did my first commercial job which commissioned me to take photographs for the instruction manual of an electronic medical device. I supplied the printed images used for the print and this machine was sold, and used very successfully, locally and internationally. Whist the payment I received seems completely insignificant today, it equated to 15 average tanks of petrol in those days, and that in today’s comparison is very significant. My future career was determined at that point.

After finishing school, I served my defence force conscription in Pretoria and as I had a polaroid camera, was the guy everyone in the barracks came to for pics to send home. This served my pocket well and bought my luxuries and entertainment whilst serving my 2 year stint.

On completion of army I was set on studying photography but funds for this were not forthcoming from my father who said he was not going to pay for me to study a hobby.

So a career in the insurance sector began. Whilst my interest in photography never waned, I became less involved with it as I was running my own business as a claims assessor and frankly did not have the time. As most people review their life when they turn 40, so did I. I realised that my business was doing well, but that I was truly not happy. My job as an insurance assessor meant that everything I dealt with was negative – people having break ins, fires, floods etc. and sometimes these were accompanied with injury or loss of life. This realisation and self analyses, that I was becoming a miserable old man, triggered a change of thinking and within a few months I had purchased up to date photographic equipment and closed the claims assessing business to follow my original dream of becoming a photographer.

As many full time photographers will attest, the business of photography is not easy, nor is it money making. It’s a tough industry with loads of competition from who have a camera and state themselves to be in business. I quickly realised that in order to succeed in this field one needed to constantly improve knowledge and technique. I found a mentor whose training courses I attended, the Late Mark Thomas, from Johannesburg, and he guided me through some really challenging times such as my purchase of studio equipment and the mind set needed to work out the lighting to achieve the ideas I had in my head. After Mark’s passing, I decided to also start training and wrote the photography, creative lighting and photo editing courses that I currently still give.

In the business of photography I realised that my interests lay in marketing, or, commercial photography. To produce an image that induces people to purchase is a real rush for me. One of my most memorable moments was after having done a huge job for one of PMB’s top retailers, the catalogue of products which they produced, and the prices, caused huge traffic jams around the store and to hear drivers honking and swearing at each other in their attempts to get into the store still brings goose bumps when I reflect on it. There is huge satisfaction in knowing that you produced the visual inspiration for this chaos.

I am proud to be associated with several retailers and manufacturers as my regular clients and and hugely Blessed by their long standing support on a regular basis.

I have become adept at all genre’s of photography as can be seen in my online portfolio on Africa Media Online and my online portfolio at https://youpic.com/photographer/peterwickham3/

After closing my Insurance claims assessing business some 13 years ago, I can honestly say that whilst I am not better off in a financial sense, I am so much more fulfilled as a complete person with so much positivity and support also coming from my lovely wife Tatiana. I remain inspired to keep seeking the images that make the serotonin flow though my veins. This is and always will be my reason for existing. Our choices of talents and careers are in the end not ours, but directed by God, and when we follow the path He has selected, then we become truly happy at peace with ourselves. My life and current profession as a photographer are testament to this.

I am Peter and this is my story.

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Africa Media Online

2007/004727/07

PRIVACY POLICY

THIS PRIVACY POLICY (“POLICY”) GOVERNS THE PROCESSING OF PERSONAL INFORMATION BY AFRICA MEDIA ONLINE IN CONNECTION WITH AFRICA MEDIA ONLINE’S ARCHIVE WEBSITE (“WEBSITE”) LOCATED AT [https://african.pictures/]. YOUR USE OF THE WEBSITE IS SUBJECT TO THIS POLICY. BY USING THIS WEBSITE, YOU SIGNIFY YOUR CONSENT TO PROCESSING OF YOUR PERSONAL INFORMATION IN ACCORDANCE WITH THIS PRIVACY POLICY.

AFRICA MEDIA ONLINE MAY AMEND THIS POLICY AT ANY TIME. AMENDED TERMS SHALL BE EFFECTIVE IMMEDIATELY UPON THE POSTING OF THE REVISED POLICY AND ANY SUBSEQUENT ACTIVITY IN RELATION TO THE WEBSITE SHALL BE GOVERNED BY SUCH AMENDED TERMS. IF YOU DO NOT AGREE WITH ANY TERM IN THIS POLICY, PLEASE DO NOT USE THIS WEBSITE.

This Agreement was last revised on 31-03-2020.
Enquiries: Kate Dearlove

  1. PERSONAL INFORMATION COLLECTION AND USE
    1. Subject to consent, Africa Media Online collects, stores and uses information from Archive Content Subjects (persons whose personal information is determined from the digitisation or digital processing of records belonging to Africa Media Online) for the following purposes:
      1. to compile and maintain an archive for Africa Media Online,
      2. to be published in marketing and communications materials, including but not limited to, school magazines, brochures, newsletters and published photographs on the Website or otherwise,
      3. to provide the Archive Content Subjects with direct marketing communications regarding Africa Media Online’s activities and news.
    2. We collect Personal Information from the following persons:
      1. natural persons over 18,
      2. natural persons under 18 with the consent of a competent person,
      3. juristic persons such as companies duly represented by a representative,
      4. people who send enquiries or requests to our contact email address.
    3. Categories of persons listed in clause 1.4 may include Website Users and Archive Content Subjects and in certain instances persons may categorised as both.
    4. Africa Media Online may also automatically collect and store non-personally identifiable information from Your use of the Website.
    5. Africa Media Online may collect the following personal information from Website Users:
      1. name,
      2. surname,
      3. username and password,
      4. job description,
      5. organisation name,
      6. organisation type,
      7. organisation URL,
      8. email address,
      9. telephone number,
      10. mobile telephone number,
      11. facsimile number,
      12. address,
      13. city and province,
      14. postal code,
      15. country,
      16. type of organisation,
      17. the market the organisation serves,
      18. non-personal browsing habits and click patterns,
      19. IP address,
      20. purchasing information and buying patterns,
      21. any additional information necessary to deliver our services,
      22. details of responses to Your enquiries and any online communications between us and You, and
      23. any information provided to us by You.
    6. Africa Media Online may collect the following personal information from Archive Content Subjects: 1.8.1 name,
      1. name,
      2. surname,
      3. date of birth,
      4. age,
      5. gender,
      6. race,
      7. language,
      8. culture,
      9. physical health,
      10. ethnic origin,
      11. education information,
      12. religion,
      13. disability,
      14. marital status,
      15. pregnancy,
      16. mental health,
      17. biometric information,
      18. location information,
      19. employment history,
      20. personal opinions, views or preferences,
      21. The views or opinions of another individual about the person;
      22. videos recordings,
      23. audio recordings,
      24. manuscripts,
      25. photographs, and
      26. any additional information that can form part of the archive of Africa Media Online.
    7. We may use cookies or other tracking technologies to collect information such as the pages You visit or the information You request. The Website hosting agents and/or service providers may automatically log Your “IP address” which is a unique identifier for Your computer and/or other access device. Such information collected is for aggregate purposes only.
  2. CONSENT TO PROCESS YOUR PERSONAL INFORMATION
    1. If You are a Website User, You consent to the processing of Your Personal Information specifically including (i) to greet the User when he/she accesses the Website, (ii) to inform the Website User of facts relating to his/her access and use of the Website as well as to assist with problems, (iii) to provide the Website User with access to the Website and the associated Website services, (iv) to provide the Website User with direct marketing communications regarding Africa Media Online’s activities and news, and/or (v) to compile non-personal statistical information about browsing habits, click-patterns and access to the Website.
    2. If You are an Archive Content Subject, You consent to the processing of Your Personal Information specifically including (i) to compile and maintain an archive for Africa Media Online, (ii) to be published in marketing and communications materials, including but not limited to, school magazines, brochures, newsletters and published photographs on the Website or otherwise, and/or (iii) to provide the You with direct marketing communications regarding Africa Media Online’s activities and news.
    3. The processing of Your Personal Information shall include the collection, receipt, recording, organisation, collation, storage, updating or modification, retrieval, alteration, consultation, use; dissemination by means of transmission, distribution or making available in any other form; or merging, linking, as well as blocking, degradation, erasure or destruction of information.
    4. By using our Website, You represent that You are of the age of 18 or older or that you have necessary authorisation from a competent person and that you consent to Your Personal Information to be processed by Africa Media Online.
    5. You expressly consent to Africa Media Online retaining Your Personal Information once Your relationship with Africa Media Online has been terminated for: aggregate, statistical, reporting and historical purposes.
    6. In the event that You wish to revoke all consent pertaining to Your Personal Information and/or You would like Africa Media Online to remove and/or delete Your Personal Information entirely, You may contact Africa Media Online via email to [pictures@africamediaonline.com]
  3. HANDLING OF PERSONAL INFORMATION
    1. Africa Media Online endeavours to comply with all laws and regulations applicable to Africa Media Online pertaining to information and communications privacy including, but not limited to, the 1996 South African Constitution and the Protection of Personal Information Act 4 of 2013 (“the Act”). Africa Media Online applies the principles of protection of Personal Information under such Act and further legislation referred to in the Act.
    2. Africa Media Online seeks to ensure the quality, accuracy and confidentiality of Personal Information in its possession. You warrant that all personal information supplied by You is both true and correct at the time of provision. In the event of any aspect of Your personal information changing post submission, it is Your responsibility to immediately notify Africa Media Online of the said changes by email to Kate Dearlove. You agree to indemnify and hold Africa Media Online, its officers, directors, employees, agents, and suppliers harmless from and against any claims, damages, actions and liabilities including without limitation, indirect, incidental, special, consequential or punitive damages arising out of Africa Media Online’s reliance on Your personal information should Your personal information contain any errors or inaccuracies.
    3. You warrant that You have the authority, permissions and consents to provide Africa Media Online with any third party information submitted to Africa Media Online.
    4. Africa Media Online will take all reasonable measures in order to ensure Your Personal Information is appropriately safeguarded, these precautions include, but are not limited to: access control mechanisms via username and password, and software protection for information for security.
    5. Should an unauthorised person/s gain access to Your Personal Information Africa Media Online will contact You within a reasonable time to inform You of such access.
    6. Africa Media Online may share Your PersonaI Information with authorised third parties such as service providers to Africa Media Online. These include, but are not limited to digital archiving service providers. Africa Media Online does not permit these parties to use such information for any other purpose than to perform the services that Africa Media Online has instructed them to provide. All processing is compatible with such purpose.
    7. Africa Media Online may appoint certain agents, third parties and/or service providers which operate outside the borders of the Republic of South Africa. In these circumstances Africa Media Online will be required to transmit Your Personal Information outside South Africa. The purpose of the trans-border transfer of Your Personal Information may include, but is not limited to: data hosting and storage. You expressly consent to the trans-border flow of Your Personal Information.
    8. The Website may contain links to other websites. Africa Media Online is not responsible for the privacy practices of such third party websites.
  4. RECORDS OF PERSONAL INFORMATION
    1. Records relating to the provision of Africa Media Online products and/or services by Africa Media Online to You and the Personal Information submitted by You is retained for publication on the Website and/or to provide you with the Website services.
    2. Such records may be required to be retained in terms of legislated records retention requirements, Africa Media Online’ operational purposes and/or for production as evidence by Africa Media Online in legal proceedings.
    3. In terms of Section 14(2) of the Act records of personal information may be retained for periods in excess of those contemplated in 4.1 for historical purposes. Africa Media Online warrants that appropriate safeguards are in place to prevent the records being used for any other purpose.
    4. Africa Media Online may disclose Your Personal Information under the following circumstances: 4.4.1 To comply with the law or with legal process;
      1. To protect and defend Africa Media Online’s rights, equipment, facilities and other property;
      2. To protect Africa Media Online against misuse or unauthorised use of the Website and/or products and/or services; and/or
      3. To protect other Website Users or third parties affected negatively by Your actions in use of the products/services and/or the Website.
  5. ACCEPTABLE USE
    In connection with the Digital Archive Material (as made available through the Website) You agree that:

    1. No Item containing the image of or reference to a person is to be used for a purpose other than for which rights are granted by Africa Media Online, without prior express written permission of Africa Media Online.
    2. Only a single digital copy of an Item may be stored on a single computer, hard drive, or any other storage device, and that that copy may not be duplicated in any way whatsoever, except for a single backup copy which may only be used in the event of the original being deleted, lost, or irreparably damaged.
    3. Once the Item has been used for the purpose for which use rights were granted, all copies of the Item must be deleted, apart from where it forms part of the archive of what was published.
  6. OBJECTIONS, COMPLAINTS AND QUERIES
    1. Should You have any questions about this Privacy Policy, require a correction to be made to Your Personal Information that Africa Media Online keeps on record, request a copy of the record itself, lodge an objection to the collection, Use or processing of Your Personal Information by Africa Media Online, or delete Your personally identifiable information, you may send an e-mail to [pictures@africamediaonline.com]
    2. There may be instances where we cannot grant You access to the Personal Information we hold. We may need to refuse access if granting access would interfere with the privacy of others or if it would result in a breach of confidentiality. Should this be the case, we will give You written reasons for any refusal.

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